Category: Trends

Trends

Reports Trends
Next Generation PIM: Product Experience Management (PXM)
Next Generation PIM: Product Experience Management (PXM) Higher conversion rates, more brand loyalty, fewer returns and excellent customer satisfaction. These are goals that every e-commerce manager strives for, regardless of whether the company produces goods itself or sells goods from other manufacturers. Today, detailed product descriptions are often no longer sufficient to achieve these goals. The customer’s personal experience with the products is decisive. The product experience along the entire…
Events Trends
E-commerce Berlin Virtual 2021: an online fest of retail, tech, omnichannel and e-commerce trends
The 26th and 27th of May 2021 marked a milestone in the world of e-commerce: the very first edition of the E-commerce Berlin Virtual event. EBV numbers speak for themselves We will let the numbers speak for themselves, rather than simply saying “it was a success”. more than 8000 sign-ups (from over 50 countries) for the virtual event 5000 viewers in real-time (more than 50% from Germany)over 29 internationally acclaimed…
Reports Trends
Global expansion in e-commerce: 5 major obstacles of selling internationally
We have all been there: Your e-commerce business is going great, but it gets increasingly difficult to attract new customers. To reach a greater market, you are thinking about selling internationally. And why should you not? – the potential of cross-border e-commerce is huge. But is it really that easy to go global? The short answer: International expansion is one of the best and quickest ways to increase your customer-base,…
Trends
Growth twice as strong as the e-commerce average: why marketplaces are the way to go and 6 tips & tricks to start selling
E-commerce has become a lifeline for many physical retailers in Europe that had to close their doors during the COVID-19 outbreak. So, it is no surprise that online marketplaces are growing rapidly and have experienced a year-on-year increase of 81 percent in the fourth quarter of 2020. This demonstrates growth that is more than twice as strong as that of the e-commerce industry average. This is shown by the Enterprise…
Trends
How to activate the current customer base to visit eCommerce?
Consumer markets changed rapidly and unexpectedly when COVID-19 hit and accelerated the shift from physical stores to e-commerce. In competition against Amazon and Zalando,  great in person customer service or fitting room possibilities were no longer an asset. Everybody was forced to shop online. But the question is, will the trend continue even after we are all free to shop wherever we want? And how can retailers get customers to…
Trends
The Underrated Website Feature That Can Boost Your Sales By 30%
Year after year, the statistics show that consumers are gravitating toward online shopping to get the things they want and need. As a result, the e-commerce industry is booming. For businesses to thrive, they need to adjust to selling their products in the online environment. Having a high-performing e-shop with features that focus on putting desired products in front of customers is a hugely important aspect of online sales, one…
Trends
Omnichannel Retail Trends from Europe for Today’s Connected World
After battling the COVID-19 uncertainties for a year, several European countries are slowly planning their return. Last month, Germany reopened some of the stores after a 10-week lockdown. While a few retailers across European countries are planning ways to get back to normality, many others have already started embracing connected retail as the new normal. Connected retail provides a unified and consistent experience to customers throughout their purchasing journey irrespective…
Reports Trends
5 takeaways from UNCTAD e-commerce global review
You probably have read this sentence more than once – pandemic influenced us all. Of course, this is a fact. Changes are clearly visible in every field of life. After a year, you can see some trends and how the economy in this new reality is shaped. Also, issues associated with SDGs are becoming more and more important for the whole globe, but no need to say that pandemic has…
Trends
Top 10 Social Media Trends 2021
With last year’s developments, our lives have become as digital as ever – whether we go shopping, work, or meet online. That’s exactly why it’s worth taking a look at the top ten social media trends for 2021, as they are more important than ever in times of social distancing. Providers or sellers adapting their strategies in time and keeping up to date with the trends may establish themselves as…
Trends
Predictions 2021: eCommerce
2020 has in many ways been a globally changing year, and 2021 will in many ways continue the digital transformation projects and trends seen in the eCommerce industry! With that in mind it is time to reflect and see what 2021 will bring! A word that has been on everybody’s lips – for a couple of years now – is experience. The last decade it has been all about delivering…
Reports Trends
8 essential eCommerce trends and customer preferences to watch out in 2021
What would people living in 2030 say remembering 2020? Undoubtedly, we will brand it as the Year of the Pandemic. The vicious onslaught of COVID-19 that hit most of the planet last year wreaked major havoc in most sectors, forcing us to alter our working practices, educational approaches, entertainment choices, and even social mores. Consumer buying habits have also suffered a tectonic shift, with an ever-growing share of consumers opting…