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The essentials of German e-commerce 2021

We can say a lot about German e-commerce. However, more and more articles and websites give out so much information that it’s sometimes challenging to sort it out. So we decided to create an article that contains all the articles we have written about the e-commerce market in Germany – you will always have all the information handy! We have described everything we know about German e-commerce in the following…

Top 10 online supermarkets worldwide

There is a report provided by ecommerceDB which points to the top 10 online supermarkets around the globe. Most people consider supermarkets as places where they physically go, push the trolley, and put things in, rather than online shopping and having them delivered, so this comparison is quite unique. Nevertheless, online shopping for food and beverages is getting popular, especially since the pandemic forced us to turn on the online…

Top 6 SEO tips for eCommerce websites in 2021

The importance for eCommerce websites to rank at the top of search engines continues to grow. While paid searches can lead to quick success, they are very costly in the long run. This is where search engine optimization (SEO) comes into play: SEO describes measures that help online shops to appear as high as possible when relevant search terms (keywords) are entered on search engines like Google & Co. The…

Enterprise Marketplace Index: key takeaways from the report

The digital-first era accelerated in 2020. Someone-stop shop digital giants secured their position as market leaders, but many legacy retailers were caught in the middle, losing a two-front battle. However, a pioneering group of retailers brought innovation to the traditional model of retail. Read the report below based on The Enterprise Marketplace Index to find out more about digital marketplace retailers. Marketplace growth The Index found that marketplace retailers outperformed…

The most critical insights from Adobe Digital Economy Index: COVID-19 Report

Have you been searching for information on how online shopping habits and purchasing power have changed in 2021? The Digital Economy Index, Adobe has the only real-time barometer of digital buying and selling activity, analysing trillions of online transactions across 100 million product SKUs in 18 product categories. Read the report as it includes the most important and actual data. The Adobe Digital Economy Index The Adobe Digital Economy Index…

German retailers can focus on live shopping to increase online sales

A new study of European online shopper behavior shows German retailers can grow their online business by improving live shopping experiences. The Behavior of Online Shoppers Survey 2021 shows German’s are significantly more likely than other Europeans to purchase 1 or more products from a webshop during live shopping. Key findings from the research include: 67% of German shoppers are more likely to use webshops just for searching for products they want…

Where did you get it? On Amazon, of course…

One of 2020’s biggest lessons was that while everyone stayed home, ecommerce celebrated levels of unprecedented success. Amazon certainly was one of the main beneficiaries of the situation, and to examine how the saga continues this year, Neticle analysed the online reputation of Amazon.de. The large ecommerce service had more than 800 thousand public mentions on the German internet during the first four months of 2021, and especially many in…

Benefits of checkout marketing and why it is cool

What is checkout marketing? In checkout marketing companies display offers in the form of coupons on their checkout page as a reward for the customer’s purchase. Customers can select their preferred coupon for another partner shop. Thus, partner shops can generate new revenue, whilst the publishing shop can boost its after-sales profit. Checkout marketing offers a variety of benefits which will be explained below. Benefits for customers and participating shops…

A brief overview of China’s e-commerce in 2021

Competition between Chinese e-commerce giants is growing more and more. This year’s new payment systems will make things even more interesting as we’ll see significant players operating in new roles. The case is so interesting that 98% of urban Chinese consumers already use their digital wallet for daily purchases, and most consumers don’t carry cash anymore. Below you can find some essential information from the report about China e-commerce and…

5 Holiday Strategies for Online Business to Boost Conversion Ratio

The Great rush is measured for Black Friday and Cyber Monday these days. Online businesses are ready to make the most of traffic for the holiday season. Looking at the growing opportunities of online business, more than 74% of businesses increase their e-commerce spending over the year. While more than 30% of eCommerce businesses are ready to spend more than 25% on modern technology and strategies that help them to…

Top 15 Locker Technologies in EU supporting

A group of experts from the Imperial College of London and The Bartlett School of Architecture, University College of London, have recently collaborated on a report ranking the top Smart Locker Technologies in Europe. Delivery lockers have become the most convenient and effective solution to meet the growing consumer demand for receiving online purchases. Retailers benefit too, reducing their delivery costs and enhancing the user’s experience, all the while decongesting…

Marketplace Ecosystem Overview: The Paypers Report

Did you know online marketplaces that allow cross-border trade are enormous drivers of economic growth? The coronavirus pandemic has drastically altered consumer behaviour since social distancing has brought the digital universe into people’s lives to a much greater degree. Now it’s high time to say more about people and companies that impact cross-border ecommerce. When it comes to marketplaces, who should you pay attention to? Which trends should you follow?…