Category: Trends

To consistently come up with an engaging newsletter week after week can be quite the challenge. Yet it’s worth the effort because email can increase your customer retention and loyalty, as well as being a conversion channel that yields a massive ROI – if you know how. Maja Schneider of Europe’s email marketing leader Sendinblue compiled some tips to make your customers fall in love with your newsletters. 1.Form follows…

The global COVID-19 pandemic has brought many changes to the world. Some industries have suffered massively, while for others the virus opened the door to a world of pure success and growth. For e-Commerce, a worldwide lockdown and extremely strict rules of isolation meant one thing: it’s time to shine. However, it’s not as easy as it sounds. The pandemic has caused people to change a lot of their shopping…

There was a time in the early 2000s when people were hesitant to purchase much of anything online. Digital businesses seemed less trustworthy than traditional brick-and-mortar retailers. Products couldn’t be closely examined before being purchased. And the constant fear of a compromised credit card or outright identity theft kept most people in physical stores. But everything began to change as technology advanced and consumers discovered the convenience of online shopping.…

In 2020, we observed the effect of the e-commerce boom on the logistics and supply chain industry. As the pandemic drove consumers online, retailers and logistics carriers alike were ‘forced’ to adapt and innovate to meet delivery expectations.  With that in mind, how do you think Europe’s logistics performed in 2020? In our first study in 2021, our team delved into the e-commerce logistics performance of Europe in 2020. We…

RetailX has prepared a report about eCommerce in 2020 – and we wouldn’t be ourselves if we didn’t dive deep into it!  In this article, you will find six parts, discussing each continent’s issues. If you are interested in reading the full report, you can download it here. eCommerce in Africa The report covers as many as eight African countries – Egypt, Ghana, Kenya, Morocco, Nigeria, Rwanda, South Africa, and Tanzania.…

2020 was a year of changes. Besides the fact that 2021 is a big unknown, we can certainly say that the era of ecommerce has just begun. Because of the pandemic, ecommerce has accelerated, and just in weeks reached a decade of growth. For this reason, entirely new challenges and trends await us. Shopify Plus put all of them together and made the report which will help you to understand…

RetailX has prepared a report about this peculiar year. Definitely, it was a big year for eCommerce. In this report, you can find many useful analyses and numbers regarding the eCommerce market and its situation during the pandemic.  Borders or no Borders? In theory, the global reach of the Internet was meant to facilitate trade and make no borders. In fact, borders are very clearly visible, not only physical but…