Facebook and Cambridge analityca: Why you should care and possibly #DELETEFACEBOOK
Mark Zuckerberg has got hard times these days. The scandal over the disclosure and misuse of 50 million users’ information to Cambridge Analytica puts Facebook…
Does the rise of marketing machines at Zalando mean the fall of people?
Last month, Ben Harmanus, Marketing Director at konversionsKRAFT, in his opening talk at the E-commerce Berlin Expo 2018 said that it is very likely that…
Tracking These Metrics Can Enhance Your Business
The most important metrics to monitor in your online store (and how to improve them) – Part II Raising AOV raises your overall revenue (Part…
Machine learning, instagram marketing and category creation at the e-Commerce Berlin EXPO 2018
The E-Commerce Berlin Expo 2018 took place on February 15, 2018 at STATION, Berlin! From 10AM to 5PM, more than 4000 visitors, 120 exhibitors and…
Meet Pentalog at e-commerce Berlin EXPO, 15th february
Discuss your growth with our CTO This year again, Pentalog will be exhibiting at E-commerce Berlin EXPO, 15th February 2018, at STATION Berlin, booth C4.…
The 10+ speakers you cannot miss at the e-commerce Berlin EXPO
For the third time, the E-Commerce Berlin Expo 2018 has the entire e-commerce ecosystem in one place for you: attendees to meet, exhibitors to network…
Customers are now used to ‘better, faster, cheaper’
“The consumer pressure for more convenience is driving the race to reduce delivery lead times. (…) If everyone continues to want to drive in the…
When your customers get lost – you lose them
What is bad for your app or online shop? According to Tanja Borzel from the HolidayPirates Group, when the journey of your customer in it…
The E-Commerce Berlin Expo 2018 has released its full agenda!
The doors to the E-Commerce Berlin Expo 2018 are opening in two weeks and you can now officially take a look at the agenda! Panel…
How dirty data impacts your company’s finances – and reputation
As discovered in a recent study by Addressy, almost 20% of failed deliveries are due to inaccurate delivery address details provided by customers. In this…
We have knowledge, we perform – and so do our partners
Since 2000, the price comparison idealo made an impressive way from a startup to an unrivalled platform with unique features extending beyond the mere ‘we’ll…
“You don’t need to spend a fortune for an online store”, says Fotis Kourmadas from CS-Cart
In 2018, CS-Cart is paving its way in the self-owned ecommerce software in Europe to prove these words. Nonetheless, in this interview Fotis Kourmadas shares…