Category: Interviews

We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Virtual conference. Today, we decided to invite Matthäus Michalik from Claneo for a virtual cup of coffee to talk about “Global SEO: Think Global, Act Local” topic. Enjoy! You’ve been running Claneo since November 2017. How did your journey begin? I founded Claneo with two work colleagues who are now good friends. With the knowledge and  experience gained from…

We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Virtual conference. Today, we decided to invite Tom Maier from Channable for a virtual cup of coffee to talk about “ROAS vs. POAS – In 3 Schritten zu gewinnoptimierten Kampagnen” topic. Enjoy! Can you describe the journey you took to join Channable? I started my digital career in affiliate marketing and worked for leading affiliate networks. Since 2012, I…

We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Virtual conference. Today, we decided to invite Efe Acunaz from ePages for a virtual cup of coffee to talk about “The Greta effect in retail – How to reach a new generation of conscious shoppers: Insights from merchants” topic. Enjoy! How did you start your journey in ePages? Leaving my career in diplomacy behind, at the end of 2017…

We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Virtual conference. Today, we decided to invite Julia Rittereiser from KORA MIKINO for a virtual cup of coffee to talk about “55 Marketing Mistakes we made since launching our period underwear brand KORA MIKINO.” topic. Enjoy! What’s the story behind KORA MIKINO? 50% of our population menstruates – at least parts of their lives – but the product and…

We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Virtual conference. Today, we decided to invite Sami Turkie from Thrasio for a virtual cup of coffee to talk about “It’s a Seller’s Market: The Top Questions Sellers Should be Asking Buyers before Signing an LOI” topic. Enjoy! What do you do during the course of your work day?  Each workday brings something new and that makes our business…

Can you share with us your story of how you joined Lowell? My professional background includes more than thirty years of debt collection experience. After ten years absence from Lowell, I rejoined in 2020, but never lost sight of Lowell. It is good to be back and I am thrilled to be part of Lowell Way’s digital customer journey. What are your main responsibilities on a daily basis? I am…

We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Virtual conference.Today, we decided to invite Mikael Fristedt Westre from Box Inc for a virtual cup of coffee to talk about Study: “What is sustainable E-commerce according to consumers?” topic. Enjoy! You’re a head of Box Inc. How did your journey begin? After university I started working as a management consultant for The Boston Consulting Group and…

The online retail giants may appear unassailable, but a local solution combined with a digital strategy may help small retailers find a chink in their armour, writes Joris Kroese, founder and CEO of Hatch Last year, the retail industry witnessed an extraordinary shift, from in-store to online shopping due to COVID-19. Now, Black Friday and various end of year promotions pushed online sales even further, to record heights in the…