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How COVID-19 impacted sales – key metric from McKinsey&Company report
Not surprised at all – COVID-19 has affected the whole globe. Buyers and sellers included. Like most people, they also had to switch to digital. This was the initial reaction to the closure of many brick-and-mortar stores. However, now for many of them, ecommerce has become normal. How has the pandemic changed sales? McKinsey&Company has prepared some insights that you can read as a whole here. In this article, you…
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6 Best Web Design Tips to Improve the UX of Your E-commerce Website
Setting up an e-commerce website is not like building one for personal use. With the latter, you have leeway to do what you wish. You can be as creative as you want, because you may not necessarily be pushing products. It could be a place for you to share your blog articles or DIY tips.   An e-commerce platform is different because you are using it to sell. You want people…
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Industry Specialists’ Insights on e-commerce in 2021
The transition from offline to online shopping in 2020 will undoubtedly remain the primary ecommerce trend of the current year. More and more companies are opening and investing in online shops. In which direction is ecommerce developing, and what should we pay attention to in 2021? We present 25+ tips from industry experts! The best way to leverage social media for your e-commerce in 2021 is to leverage both influencer…
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Xing: the nuts and bolts
Probably, you have heard about this platform a few times, especially if you operate in the German market. What is the drill about it? How does it work and why should you know Xing? Keep reading.  In this text, you will find the most important information, statistics, and facts about Xing. Grab a pen and make some notes. But a little warning, after reading this you may probably want to…
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5 Top eCommerce Growth Strategies for 2021
2020 was an exciting year for eCommerce. In the past 3-6 months, we have seen growth that normally would have taken a decade to achieve. Since the world is on lockdown and people are scared to leave their homes, shopping online has become the new normal.  Nearly 150 million people started to shop online during this pandemic. What ecommerce growth strategies can brands employ in 2021 and beyond to make…
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Black Friday 2020 Statistics from the Semrush report
Since Black Friday is behind us, it is high time to analyze what has happened in the ecommerce industry this year. While 2020 is a big surprise for all of us, there was no surprise to the Black Friday’s fewer. A week (or in some cases even earlier) before November 27, the Internet was flooded by Black Week deals. What were the purchasing trends this year? Did they differ from…
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5 Strategies for German Shops to Increase Online Store Retention
You’re familiar with the relationship between good health and regular exercise. We all know that exercising regularly is great for the body and mind. And yet, we do not give it the time, effort, and importance that it deserves. Customer retention is like exercise. It’s good for you. It’s like a superfood for your business. But you probably don’t pay it the right amount of attention. Let’s change that, shall…
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The Predicted Gains and Statistics of German Ecommerce Business for 2021
Ecommerce brings a number of advantages to simple, boring businesses and allows them to make a mark even with meagre resources. Can you believe the projection that by the year 2040, 95% of purchases, no matter what kind of, will be made online? Moreover, statistics show that in just about 4 years, that is from 2017 to the end-2020 the online purchases of different services and products doubled. They went…
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Key takeaways from the Digital Food Strategy report
Undoubtedly 2020 has been tough for the global economy. Lockdown has been a burden for stores and supply chains. On the other hand, online channels have experience moments of glory like never before.  One of the industries most affected by the pandemic is the food sector. Casaleggio Associati made a report about this sector in Italy. Let’s find out how COVID-19 affected this delicious segment in a country hit massively…
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Do we want to sit on a red chair?
Having seen IKEA’s outstanding results in the DACH region, it is time to find out how Austrian furniture retailers XXXLutz and mömax (which is also owned by the XXXLutz Gruppe) perform in the online world. As all three companies have stores in all DACH countries now, it was time for media analytics company Neticle to collect their ups and downs from the past three months. Just like IKEA, mömax and…
Events News
CFP 2020: 6 numbers to remember + 6 winners to celebrate with
We have no idea where all this time has passed by, but the truth is: the Call For Papers contest has come to an end. This year was a record-breaking one, and unusual one, for many various reasons. To keep you in suspense (for a little while longer!), we decided to show you the Contest in numbers that speak for themselves. Scroll down, read on and finally find out who’s…